My Journey
Twenty-five years from visual foundations through enterprise UX strategy to an AI transformation and consulting pivot, mapped by scope of influence.
Where I am now
Career Pivot | AI Transformation, Marketing, Consulting
2026 – Present
Improving how teams think, plan, and operate
Scope of influence: 5 of 5
Visual Foundations (2001–2009)
Individual contributor delivering creative solutions
Built strong visual communication and client-facing design skills. St. Jude ALSAC PR/Marketing and hospital tours. Freelance branding and websites. Early CMS work with XOOPS, Mambo, and Joomla.
Scope of influence: 1 of 5
- Visual Design
- Branding
- Client Relations
- CMS
- Print Design
Builder Era (2009–2011)
Bridging design and engineering
Moved from design execution to building interactive experiences. Online publishing for car magazine network. Flash ad production. Coding shop work in HTML, CSS, and JavaScript.
Scope of influence: 2 of 5
- HTML/CSS/JS
- Flash
- Interactive Design
- Web Development
- Publishing
UX Emergence + Rapid Prototyping Superpower (2011–2021)
Led cross-functional planning and product direction; introduced UX thinking into agency environments
Expanded into lifecycle thinking and operational systems. SKUID / TEKsystems candidate workflow redesign. Fintech loan lifecycle mapping. OnTrack / eResolve collections tools. IVR and conversational design. Leading contract design/dev coordination.
Moved into larger markets and more complex industries. Conisus speaker bureau platform redesign. NetSuite system understanding and redesign. CodeScience client prototypes for Salesforce AppExchange; Enterprise Salesforce solution concepts.
Proved business concepts quickly through realistic prototypes. Salesforce design sprints (Google-style). AppExchange prototypes. CA Short platform enhancements. Admin workflow redesign for HR power users. OSU enterprise customization.
Shifted from building interfaces to understanding user behavior. Created UX role at AREA203. UX audits and experience evaluations. Fintech sub-brand website UX. Early prototyping and user flow work.
Scope of influence: 4 of 5
- Service Design
- Journey Mapping
- IVR Design
- Lifecycle Thinking
- Cross-functional Leadership
- Design Sprints
- Rapid Prototyping
- Enterprise Admin
- AppExchange
- Stakeholder Facilitation
- Wireframing
- Prototyping
- Content Strategy
- UX Evaluation
- User Research
Corporate Enterprise UX (2021–2026)
Aligning business, product, and engineering around operational strategy
Systems Thinking, Enterprise Complexity, Journey Management
Designing large-scale operational systems at enterprise scale. Sync 2.0 replenishment visualization. Service blueprint transformation. PO management improvements. SharePoint AI user guides. Warehouse trailer prioritization dashboard. Global header unification. IPR knowledge hub / lifecycle of SKU. Flowpath delta documentation. Allocations logic visualization.
Scope of influence: 5 of 5
- Enterprise Systems
- Service Blueprinting
- Operations Design
- Data Visualization
- Organizational Strategy
Career Pivot | AI Transformation, Marketing, Consulting (2026–present)
Improving how teams think, plan, and operate
Ready to pivot from a corporate environment to opportunities to learn marketing, operations, consulting, and AI Transformation.
Using AI to amplify design speed, synthesis, and strategy. AI workflow integration with Copilot, ChatGPT, and Glean. Lovable portfolio platform. AI-assisted synthesis and reporting. Neurodivergent-friendly design philosophy.
Scope of influence: 5 of 5
- AI Enablement
- Prompt Engineering
- AI-Assisted Design
- Synthesis
- Neurodivergent Design
- Upskilling in UX, Design, Vibe Coding